Evaluation question 2

How does your media product represent particular social groups?

Our opening sequence is about a girl called Jess who is currently practising her gymnastics in the gymnasium but is getting frustrated at herself as she keeps falling over. She walks home to where she is greeted by both her mum and sister Emily, but she is not in the mood to talk to them which she makes very clear to them. She is later on in the kitchen making herself a snack, where something is delivered through the post. Jess goes over to see what it is, where she reveals a leaflet that is advertising a competition with the prize of featuring in the new Justin Timberlake music video. She is excited about this and so calls her sister Emily down to see it as well. 

The main character Jess is very dependent on herself to be able to complete targets that she has. She gets very annoyed at herself when she is unable to do something and so storms out after falling many times. The character of Jess is based on the character Haley from the film 'Stick It'. Haley is also a very talented gymnast but finds it hard when she is unable to do something straight away. 

The particular social group that is represented in our opening sequence is the typical cheerleading and dance group. Similar to those in films such as 'Bring It On' and 'Step Up'. The main character Jess is the type of girl who would be seen as the "pretty, popular girl" who would be the head cheerleader, who wants everyone to be the best they can. 

By this type of social group being represented our targeted audience would mainly be females 12+ who are interested in gymnast and dance. Also those who enjoy the music of Justin Timberlake, which makes our film very mainstream targeted.